Lipton As The Global Brand Of Tea

When it comes to tea brands, Lipton has alwaysLipton was by the Argyll Group. Get a chance
been one of the few which is recognized aroundto buy lipton tea and send it as a gift back to
the world. This is because Lipton "is" the onlythe Philippines by visiting an online gift shop.
which has been introduced in almost everyHowever, while the Argyll Group owns most of
market around the world compared to otherSir Lipton's business, the Lipton tea business was
brands, though considered as popular in their ownacquired by consumer goods company Unilever in
countries, haven't yet reached the global market.a number of separate transactions, starting with
So what is Lipton and what made it the mostthe purchase of the US and Canadian Lipton
recognized tea brand across the world?business in 1938 and completed in 1972 when
Lipton and Unilever Lipton is currently managed byUnilever bought the remainder of the global Lipton
one of the most highly recognized companiesbusiness.
across the world, Unilever. Unilever is aLipton of today Over the course of a century,
British-Dutch multinational corporation that ownsLipton has become a dominant tea brand in many
many of the world's consumer product brands inmarkets. The brand is well-represented in many
foods, beverages, cleaning agents and personalcountries across the globe, including the US,
care products. Although Unilever owns manyRussia, Saudi Arabia, France, Japan, Australia, and
brands of beverages, Lipton is considered as theSweden. The one reason why Lipton stayed on
only brand which is known to have been includedtop was with its unique blend. Get a chance
in Unilever's billion-Euro brands along with Dove,to buy lipton tea and send it as a gift back to
Sunsilk, Surf, and the many Heartbrands.the Philippines by visiting an online gift shop.
Like many other brands, Lipton was also acquiredLike most branded teas, Lipton teas are a blend
by Unilever through other several acquisitions.selected from many different plantations around
Lipton was created at the end of the 19ththe world, from well-known producing countries
century by Sir Thomas Lipton in Glasgow,like India, Sri Lanka, Kenya, and China. Lipton
Scotland. Since its foundation, the brand hasYellow Label is blended from as many as 20
undergone several acquisitions by otherdifferent teas in specialized tasting rooms in seven
companies. The first was with Home and Colonialregional hubs scattered all over the world.
Stores. The second company to have acquired