The Wristwatch As a Jewel - The Timeless Gift of Love

It's a bit tricky talking about fancy wristwatchescheat. Previously, fob watches suspended from
chez nous. Fact is, I've got a drawer full ofdelicate chains or else brooches to be pinned like a
Rolexes, Omegas and Tags, but they're all fake,corsage to a dress or coat were a woman's best
the result of two or three holidays in exoticway to keep track of the passage of time.
places where such things are traded by streetEventually, these became small enough to be
vendors for very little money. Needless to sayattached to a leather strap and worn around the
the Business Manager (Mrs P) wants me to getwrist. Indeed, some can be found in both gold and
rid of them.silver which were capable of being one or the
Nor did it help when, about 15 years ago, I wentother, the brooch pin being detachable.
to an auction in which the redundant stock of aHowever, almost all were invariably in plain,
retired jeweller was being sold off. There wereutilitarian cases with little or no hint of decoration
literally hundreds of watches and and I couldn'tsave perhaps for simple engine turning or enamel
resist bidding on a his 'n' hers pair of Zenithhighlighting. All that changed after the First World
battery-driven jobs, which were cheap butWar. In the same way that jewellery
somewhat more money than I thought she'dmanufacture became far more adventurous after
think I should have spent.the lean years of the early 20th century, plain
So, not wishing to face her wrath on returningwatches and styles became more exotic and
home, I did a deal with a woman I worked with indesirable. Women took their jewellery out of
the office. We split the cost and she paid me halfsafekeeping in bank vaults, previously scarce
for the lady's version. It was a mistake. I shouldprecious metals became more readily available and
have faced the wrath and given the BM the otherthe Art Deco era beckoned.
watch. She's never let me forget it.It was a period of decadence and it lasted until
It doesn't help that Valentine's Day is also herthe 1930s, during which time women gain the right
birthday. So, I thought I'd cast around to see if Ito vote and with emancipation came short
could find a fancy watch that she mightdresses and bobbed hair, red lipstick and the
appreciate. I sense it's going to be a long search.swathe of distinctive motifs and design elements
With real Rolexes, Omegas and Tags costing awhich can be seen in both jewellery and
small fortune for what is, after all, just a meanswristwatches: shapes were geometric, influenced
to tell the time, my thoughts turned to buying herby the Cubist movement; diamonds were set in
what I suppose is called a dress watch, that isplatinum, the only contrast from white on white
something of a fashion statement as well.being the addition of emeralds, sapphires and
Needless to say, with champagne taste but beerrubies and influences from Egypt followed the
pocket money it will be none of the ones pictureddiscovery of King Tutankhamen's tomb in 1923.
here. These aren't just watches, they'reThe diamond-encrusted cocktail watch was a
jewel-encrusted miniature works of art,must-have with pieces by Cartier, Tiffany and
handmade by craftsmen, that not only sportVan Cleef & Arpels among the most
some of the most complex, precision madedesirable.
movements, but also combinations of preciousHowever, it was probably in the Sixties that the
metals and gemstones that take theirwatch as a jewel finally arrived and while it would
eye-watering values into another time zone.be wrong to claim that accurate timekeeping
Interestingly enough, the first watches werebecame of secondary importance to
made by locksmiths and not surprisingly, some ofmanufacturers and their customers, it is certainly
the best were based in the Bavarian city oftrue that in many cases it is only the two hands
Nuremberg, historically the craft and industrialof the watch that indicate its true purpose.
heart of Europe, which was also the home ofFavourite dial shapes remain the circle and the
early diamond cutters. The invention of the coiloval, the latter worn either vertically or
spring made the manufacture of portable clockshorizontally, but they are often devoid of
possible and the first truly portable watch is saidnumbers, only rarely have a date aperture or
to have been made in the early 16th century.seconds sweep hand and in some cases, even
In her will dated 1566, Mary Queen of Scots leftthe winding button is hidden.
Darnley, her second husband and father of JamesAmong the world's most desirable watches are
I, a watch garnished with 10 diamonds, two rubiesthose by Piaget, a company founded in 1874 by
and a cord of gold. Wristwatches were somewhatGeorges Edouard Piaget, a farmer in
later invention, the first appearing in around 1790.La-Cote-aux-Fees, a village in the Jura mountains
Ingenious fantasy watches were all the rageof Switzerland. In 1960, Valentin Piaget created
among the wealthy during the 18th century. Thethe flattest self-winding movement in the world
fops in European Courts vied with each other tofor its time -- it measured 2.3 mm -- enabling the
be dressed in the most flamboyant fashioncompany to produce watches with extremely slim
possible and to sport the most outrageousprofiles including some that were made to
jewellery that each could afford. The individualrepresent coins. The real breakthrough came
who turned up with a gold and red enamelwhen it launched the first dials to be made from
strawberry on the end of a chain or ribbon whichhard stone such as elegant black onyx, turquoise,
opened to reveal a watch was probably highlytranslucent opal, malachite, coral, tawny tiger eye
jealous of another modelled as an exquisite tinyand lapis lazuli.
mandolin in blue enamel, set with a gold flowerUsing platinum or 18 carat white and yellow gold,
and a delicate motif of a fragment of musicthe watch cases and straps were embellished
manuscript.with all manner of precious gemstones in designs
The fashion continued even into the 19th century,which, if you'll pardon the pun, remain timeless.
when one of the most interesting examples I'veJackie Kennedy and Gina Lollobrigida were among
ever seen was a watch shaped like a beetle withthe jet-setting customers who sported Piaget
articulating wings and ruby eyes, all set in gold setwatches and helped the luxury brand achieve
with rose diamonds.international recognition. Just don't mention it to
The first wristwatch proper for ladies did notthe BM.
appear until about 1900 and it was something of a